Azagury London reveals new edition of fragrance collection


Azagury London: The New Edition

Azagury London’s fragrance collection is now available in a new 50ml travel size version.

Jacques Azagury is one of the most illustrious couturiers of the 21st century, working from his Knightsbridge atelier to create fabulous evening dresses that are adored by some of the most glamorous women in the world, including Helen Mirren, Kelly Brook, Kelly Rowland and Naomi Watts. He was also a close friend of Lady Diana and helped transform her into a global fashion icon.

He launched his perfume collection in 2013 in partnership with the Intertrade Group. These creative forces combined created a collection of six fragrances in pure transparent crystal flacons, each accented by a coloured ring chosen by the designer corresponding to each fragrance’s name: Black, Green, Yellow, Pink, Wenge and White.

A colour palette inspired by the designer’s passion for travel, his scents are intricate olfactory compositions made special by the use of rare ingredients. The new 50ml “pret-a-porter” glass version carries on the minimalistic aesthetic that his understated crystal bottles reflected. Six olfactory itineraries, with intriguing traditional notes, offers a fragrant “wardrobe” in a range of shades which, like Azagury’s elegant gowns, reflect and complement the wearer’s mood.

Discover the fragrances…


A perfume of contrasts, a game of the spirit that plays on a vision both dark and shining. Tart head notes of prune, orange, bergamot, warm heart notes of jasmine, rose and lily of the valley and an intense and penetrating base of Oud, cedarwood, Nargamutta, grey amber, sandalwood and white musk.


The scent of nature, of evolution and of tenacity. Head notes of lime, saffron and ginger, with a cheerful heart of carnation, iris, and vanilla, and an energizing finish of Tonka beans, sandalwood, guaiac wood, amber and white musk


A fragrance bursting with joy, a veritable fruitful explosion. Head notes of lemon and grapefruit, a heart of lavender, ribes and verbena, with a woody base of Virginian cedarwood, Amber wood and a touch of white musk.


A fragrance with a feminine inclination. A Parfum with sharp, light and sweet notes. Romantic head notes of mimosa, pink pepper, ylang ylang and a pinch of lemon. A floral heart of magnolia, Mai rose, jasmine, peony, and sea breeze, that closes with enveloping notes of tuberose, white musk and patchouli.


The perfume of the awareness, harmony, and equilibrium typical of an oriental garden. Earthy notes, exuding spice and a sensual spirit. A fragrance that embodies a sense of completeness, fullness. With head notes of ginger, saffron, tuberose and pink pepper. A floral core of rose, patchouli, Oud, Nargamutta in a smoky base of vanilla, sandalwood, Javanese vetiver, and benzoin.


The perfume of purity, with a feeling of harvest, rebirth and new energy. A Parfum with fresh and clean notes. Head notes of ginger, lemon, grapefruit and citrus, a woody heart of cedar wood, caramel, guaiac wood, myrrh and an even more intriguing  base of Ladano, tobacco, vanilla and leather.

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